> if you are ranking apps in an app marketplace, you could use the install rate or number of installs as heuristics. If you are detecting spam, filter out publishers that have sent spam before. Don’t be afraid to use human editing either. If you need to rank contacts, rank the most recently used highest (or even rank alphabetically). If machine learning is not absolutely required for your product, don't use it until you have data.
Every one of these suggested heuristics is derived from data, except for alphabetical order. It’s interesting to me that the author uses the word ‘data’ to mean ‘lots of examples’: a rather narrow meaning.
Every one of these suggested heuristics is derived from data, except for alphabetical order. It’s interesting to me that the author uses the word ‘data’ to mean ‘lots of examples’: a rather narrow meaning.
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